Interpreting Zohran Mamdani's Style Choice: What His Suit Reveals About Contemporary Masculinity and a Shifting Society.
Coming of age in the British capital during the 2000s, I was constantly surrounded by suits. They adorned City financiers hurrying through the financial district. You could spot them on dads in the city's great park, kicking footballs in the golden light. Even school, a cheap grey suit was our mandatory uniform. Traditionally, the suit has served as a costume of gravitas, projecting authority and professionalism—qualities I was told to aspire to to become a "man". However, before recently, my generation seemed to wear them less and less, and they had all but disappeared from my consciousness.
Then came the newly elected New York City mayor, Zohran Mamdani. He was sworn in at a private ceremony wearing a subdued black overcoat, pristine white shirt, and a notable silk tie. Propelled by an ingenious campaign, he captivated the world's imagination like no other recent contender for city hall. But whether he was celebrating in a music venue or attending a film premiere, one thing was mostly constant: he was frequently in a suit. Relaxed in fit, contemporary with unstructured lines, yet conventional, his is a typically middle-class millennial suit—well, as typical as it can be for a cohort that rarely chooses to wear one.
"The suit is in this weird position," says men's fashion writer Derek Guy. "Its decline has been a slow death since the end of the Second World War," with the real dip arriving in the 1990s alongside "the advent of business casual."
"Today it is only worn in the strictest locations: weddings, memorials, to some extent, legal proceedings," Guy states. "It is like the kimono in Japan," in that it "fundamentally represents a custom that has long ceded from everyday use." Many politicians "wear a suit to say: 'I am a politician, you can trust me. You should support me. I have authority.'" But while the suit has historically signaled this, today it performs authority in the attempt of gaining public confidence. As Guy elaborates: "Since we're also living in a liberal democracy, politicians want to seem approachable, because they're trying to get your votes." To a large extent, a suit is just a subtle form of performance, in that it performs manliness, authority and even closeness to power.
This analysis stayed with me. On the infrequent times I require a suit—for a wedding or formal occasion—I retrieve the one I bought from a Tokyo retailer several years ago. When I first selected it, it made me feel refined and high-end, but its tailored fit now feels outdated. I suspect this sensation will be only too recognizable for many of us in the global community whose parents originate in other places, particularly developing countries.
It's no surprise, the working man's suit has lost fashion. Similar to a pair of jeans, a suit's shape goes through trends; a particular cut can therefore define an era—and feel quickly outdated. Consider the present: looser-fitting suits, reminiscent of Richard Gere's Armani in *American Gigolo*, might be trendy, but given the cost, it can feel like a significant investment for something destined to be out of fashion within a few seasons. Yet the attraction, at least in some quarters, endures: recently, department stores report tailoring sales rising more than 20% as customers "shift from the suit being daily attire towards an appetite to invest in something special."
The Symbolism of a Mid-Market Suit
Mamdani's preferred suit is from a contemporary brand, a European label that retails in a moderate price bracket. "He is precisely a product of his upbringing," says Guy. "In his thirties, he's not poor but not extremely wealthy." To that end, his mid-level suit will resonate with the group most inclined to support him: people in their 30s and 40s, college graduates earning professional incomes, often frustrated by the cost of housing. It's exactly the kind of suit they might wear themselves. Affordable but not lavish, Mamdani's suits arguably align with his proposed policies—which include a rent freeze, building affordable homes, and fare-free public buses.
"You could never imagine Donald Trump wearing Suitsupply; he's a Brioni person," observes Guy. "As an immensely wealthy and was raised in that property development world. A power suit fits naturally with that elite, just as attainable brands fit naturally with Mamdani's constituency."
The legacy of suits in politics is long and storied: from a well-known leader's "controversial" tan suit to other world leaders and their suspiciously polished, tailored sheen. Like a certain British politician learned, the suit doesn't just clothe the politician; it has the power to define them.
Performance of Normality and Protective Armor
Maybe the point is what one academic refers to the "enactment of banality", summoning the suit's historical role as a standard attire of political power. Mamdani's particular choice taps into a studied modesty, neither shabby nor showy—"respectability politics" in an inconspicuous suit—to help him connect with as many voters as possible. However, experts think Mamdani would be cognizant of the suit's historical and imperial legacy: "The suit isn't neutral; historians have long noted that its modern roots lie in imperial administration." Some also view it as a form of protective armor: "It is argued that if you're a person of color, you aren't going to get taken as seriously in these white spaces." The suit becomes a way of signaling credibility, perhaps especially to those who might doubt it.
This kind of sartorial "code-switching" is hardly a new phenomenon. Even iconic figures once donned formal Western attire during their formative years. These days, other world leaders have begun swapping their usual military wear for a dark formal outfit, albeit one without the tie.
"Throughout the fabric of Mamdani's public persona, the struggle between insider and outsider is visible."
The attire Mamdani selects is highly significant. "As a Muslim child of immigrants of South Asian heritage and a progressive politician, he is under pressure to meet what many American voters look for as a sign of leadership," notes one author, while at the same time needing to walk a tightrope by "avoiding the appearance of an establishment figure selling out his distinctive roots and values."
Yet there is an acute awareness of the double standards applied to who wears suits and what is interpreted from it. "This could stem in part from Mamdani being a younger leader, able to assume different personas to fit the occasion, but it may also be part of his multicultural background, where adapting between cultures, traditions and clothing styles is typical," commentators note. "Some individuals can go unnoticed," but when others "attempt to gain the authority that suits represent," they must carefully negotiate the codes associated with them.
Throughout the presentation of Mamdani's official image, the dynamic between belonging and displacement, insider and outsider, is evident. I know well the discomfort of trying to conform to something not built for me, be it an cultural expectation, the culture I was born into, or even a suit. What Mamdani's sartorial choices make clear, however, is that in politics, appearance is never without meaning.